Attract Germans to your restaurant
Lunch times: 12 p.m. to 1 p.m. - Dinner times: 6 p.m. to 7 p.m.
- They favor restaurants with a simple and traditional setting.
- Serve generously, especially for lunch: this is the most filling meal for a German in a restaurant. He will pay particular attention to quantity.
- In order to adapt your menu to our neighbors across the Rhine, offer a large number of dishes on your menu: they like to have a choice!
- Make sure they have unlimited bread and water on their table.
- German customers appreciate meats, cream-based dishes and vegetables in quantity as an accompaniment (often in the form of rich mixed salads).
- Avoid serving rare red meat to your German customers!
- Highlight your cakes and fruit tarts: these are the desserts towards which the Germans are oriented the most.
- The meal, especially on vacation, is for the Germans a privileged break time. Let them take their time and ask regularly about their satisfaction during the meal.
- To attract Germans, offer "organic" dishes: these are endowed with great ecological sensitivity!
Attract British people to your restaurant
Lunch times: 12 p.m. to 1 p.m. - Dinner times: 6.30 p.m. to 8 p.m.
- Bet on the traditional side of your restaurant, very popular with British tourists
- For lunch, choose snack products and simple meals. Our neighbors across the Channel are fond of dishes as served in pubs: grilled meats, appetizers, vegetables, etc.
- For dinner, turn to meat, vegetable and starchy dishes, or even exotic meals.
- Emphasizing small desserts and teas at the end of a meal is a good way to adapt your restaurant to a British clientele.
- Avoid offering uncommon animal specialties: these are dishes they do not appreciate.
- The proportion of vegetarians in Great Britain is significant and it continues to grow. To welcome the British, plan one or more dishes without animal flesh on your menu.
- In order to please a British clientele, you can also highlight Mediterranean cuisine: dishes based on garlic, olive oil, vegetables on the side...
- The British pay great attention to the quality of service and above all expect advice.
- Many of them are wine connoisseurs, so be sure to show them your best bottles!
Attract Spanish people to your restaurant
Lunch times: 1 p.m. to 4 p.m. - Dinner times: 9 p.m. to 11:30 p.m.
- Spaniards are last-minute, enthusiastic visitors who like to visit and discover the country in complete independence.
- As with tapas in Spain, focus on appetizers to accompany drinks, very popular with Spanish people.
- Offer elaborate and not too fatty dishes
- If you want to please the Spaniards, your meats should be well done and very well cooked!
- Be aware of the fact that Spanish visitors will be very careful about the professionalism of your service.
- Although "classic" cheeses are very popular with Spaniards, you are advised to skip strong cheeses such as Munster!
- To attract a Spanish clientele, provide fish and seafood dishes on your menu!
Attract Italians to your restaurant
Lunch times: 12 p.m. to 2 p.m. - Dinner times: 7:30 p.m. to 9:30 p.m.
- For lunch, Italians usually order a starter-main-dessert menu. Highlight meat dishes and light desserts (sorbets are very popular, for example).
- For dinner, it is common for Italian customers to order a single dish, possibly with a light dessert or fruit.
- Highlight your typically desserts, which Italians love on menus!
- To please them, your dishes must also be aesthetic and colorful.
- In order to adapt your restaurant to an Italian clientele, serve generously: appetizer between dishes, breads, garnished salads, accompanying plates...
- When ordering pasta, Italians want it “ al dente ”. You will also need to present cheese next to them, but not directly above!
- In order to reach an Italian clientele, offer a rich and nourishing cuisine made from simple and natural ingredients.
- Like the Spaniards, the Italians look for dishes without excess fat and they appreciate fish and seafood.
- Pay special attention to the authenticity of your offer: Italians fear restaurants that are too “tourist-oriented”.
- They are very fond of grilled meats and roasted meats. Do not make them too thick and avoid cooking with fat.
- In the presence of an Italian clientele, do not forget to change cutlery between the starter and the main course!